Better tackle. Better advice. More enjoyable fishing.
Welcome to Fishing Tackle Box. I’m Clive Branson, a former World Angling Champion. After more than 60 years on the bank, I know that choosing the right tackle can make all the difference.
Here you’ll find straightforward fishing advice, tackle recommendations and some of my own specialist products — whether you’re just starting out or have been fishing for years.
Explore fishing tackle
Practical choices for beginners, pleasure anglers and experienced match anglers. Browse our shop or explore these tackle essentials.
Rods & reels
Choosing suitable equipment for your style of fishing and your budget.
Floats, line & hooks
The small details that make a big difference to presentation.
Beginner tackle
Simple, sensible tackle choices to help you get started.
Clive’s tackle recommendations
There’s a huge range of fishing tackle available, but not every product is right for every angler. My aim is to highlight useful equipment and explain what to look for before you buy.
Independent advice first
We’ll add specific tackle reviews and Amazon recommendations here as each product is checked. For now, you can explore the existing shop.
Gold Medal specialist products
Alongside selected fishing tackle, I also offer specialist products developed from a lifetime of angling. These deserve their own space, separate from Amazon recommendations.
Discover more about my groundbaits and other fishing products.
What makes good tackle?
Good tackle doesn’t need to be the most expensive. It needs to be reliable, suited to the job and easy to use correctly.
Clive Branson · Former World Angling Champion
Fishing tips for everyone
New to fishing? Start with the basics, learn to handle fish safely and build confidence one trip at a time.
Free beginner’s booklet
Read or download Let’s Go Fishing!, my free illustrated guide to safe and responsible fishing.
Fishing articles
Explore practical fishing advice and tackle discussions.
Beginner tackle sets
Keep things simple when you’re learning to fish.
A lifetime spent fishing
I’m Clive Branson, a former World Angling Champion. Fishing has taken me from local waters to international competitions, and I’ve always enjoyed sharing what I’ve learned.
Fishing Tackle Box is here to help anglers make informed decisions, avoid unnecessary expense and enjoy their time by the water.
Fishing should be for everyone
From your first float-fishing session to fine-tuning a match rig, a little sound advice goes a long way.